EXCERPT FROM THE STUDY
Ownership of the media house, its control and recruitment of its principal staff has formed the influential factors consequent upon the programme quality of the media house since the owners of the media house usually determine the aforementioned factor. The media ownership has in some ways influenced the media progrmames and this has posed problems to journalism as a trade.
In this case, the broadcast media have to function in tune with the whims and caprices of the owner(s). Nothing runs the broadcast media practitioners down as having the option of either following the dictates of he owners or face the bitter music of being sacked. Ownership influence on programme content has made many broadcasting media outfit to collapse in operations and has also made them to loose their audience grip. This is mostly true of government owned broadcast media. After the liberation of media started springing up from all corners, one of which is Ray power FM radio station.
These new privately owned media station produced standard programmes that out bids that of the government owned media stations and as such, many people abandoned government owned broadcast media.
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